Parks Associates: Amazon Prime Video Penetration Rate is 45% as Streaming Giant Competes to Remain Among Big Three in OTT Video
- Thursday, April 7, 2022, 7:19
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The research firm’s OTT Video Market Tracker highlights current market trends and activities DALLAS, April 7, 2022 /PRNewswire/ — New consumer research from Parks Associates’ Video Services Dashboard reveals that as of Q3 2021, Amazon Prime Video’s subscriber penetration rate is at 45%…